Sexual Astrology - Books : Yes!: 50 Scientifically Proven Ways to Be Persuasive

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by: Noah J. Goldstein, Steve J. Martin, Robert B. Cialdini See Larger Image List Price: $29.99 Our Price: $19.79 You Save: $10.20 (34%) Prices subject to change. Third Party New Price: $19.79 Availability: Not yet published This item ships for FREE with Super Saver Shipping. Binding: Audio CD Dewey Decimal Number: 380 EAN: 9780743583268 Format: Audiobook, Unabridged ISBN: 0743583264 Label: Simon & Schuster Audio Manufacturer: Simon & Schuster Audio Number Of Items: 5 Publication Date: February 17, 2009 Publisher: Simon & Schuster Audio Sales Rank: 67512 Studio: Simon & Schuster Audio Related Items: Influence: The Psychology of Persuasion (Collins Business Essentials) Influence: Science and Practice (5th Edition) Predictably Irrational: The Hidden Forces That Shape Our Decisions The Back of the Napkin: Solving Problems and Selling Ideas with Pictures Outliers: The Story of Success see more Editorial Review: Product Description: Small changes can make a big difference in your powers of persuasion What one word can you start using today to increase your persuasiveness by more than fifty percent? Which item of stationery can dramatically increase people's responses to your requests? How can you win over your rivals by inconveniencing them? Why does knowing that so many dentists are named Dennis improve your persuasive prowess? Every day we face the challenge of persuading others to do what we want. But what makes people say yes to our requests? Persuasion is not only an art, it is also a science, and researchers who study it have uncovered a series of hidden rules for moving people in your direction. Based on more than sixty years of research into the psychology of persuasion, Yes! reveals fifty simple but remarkably effective strategies that will make you much more persuasive at work and in your personal life, too. Cowritten by the world's most quoted expert on influence, Professor Robert Cialdini, Yes! presents dozens of surprising discoveries from the science of persuasion in short, enjoyable, and insightful chapters that you can apply immediately to become a more effective persuader. Why did a sign pointing out the problem of vandalism in the Petrified Forest National Park actually increase the theft of pieces of petrified wood? Why did sales of jam multiply tenfold when consumers were offered many fewer flavors? Why did people prefer a Mercedes immediately after giving reasons why they prefer a BMW? What simple message on cards left in hotel rooms greatly increased the number of people who behaved in environmentally friendly ways? Often counterintuitive, the findings presented in Yes! will steer you away from common pitfalls while empowering you with little known but proven wisdom. Whether you are in advertising, marketing, management, on sales, or just curious about how to be more influential in everyday life, Yes! shows how making small, scientifically proven changes to your approach can have a dramatic effect on your persuasive powers. Customer Reviews Average Rating: Rating: - Fun Read, Great Appilcations Simply put, this is my kind of book; short, concise and powerful chapters that get right to the point without dragging on and on. If you can't find at least a handful of immediately applicable techniques for increasing your ability to influence in this book, then you might as well stop looking. If you don't own this book, get it. Don't fool with checking it out from the library...you'll want to be able to read it again and again. Rating: - Who wouldn't say Yes...to some mind candy! This little book is a captivating compilation of persuasive tid-bits, facts, and findings into the world of human behavior and how to get to that powerful word...YES! This is a gold-mine addition to the original book that brought widespread fame to Dr. Cialdini, The Psychology of Influence.Influence: The Psychology of Persuasion (Collins Business Essentials) Influence: Science and Practice (5th Edition) For any copywriter, marketer, or entrepreneur who is in the need ... Read More Rating: - Completely Satisfied The book shipped very quickly and was in perfect condition. I am not finished with the book but it is very good thus far. Rating: - Great, even if you think you know about persuasion I have read and reread this book and even as a hardened marketeer I still find useful ideas on how to improve the marketing of my business and that of my clients. I read it thinking I knew a fair bit about persuasion and it turns out I did, but there were also lots of other things that I wasn't aware of. The book has been divided into small easy to read chapters, which is good for those who don't want to wade through scientific papers to get to the key points. There are those that may ... Read More Rating: - Different sound...in a good way I ordered the CD after hearing KOL on SNL. It is more of a rock sound than I normally like, but I am enjoying it. see more Browse for similar items by category: Business - Books on CD - Audiobooks - Formats - Custom Stores - Specialty Stores - Books - General Marketing & Sales - Business & Investing - Subjects - Books - Advertising Marketing - Marketing & Sales - Business & Investing - Subjects - Books - General Marketing - Marketing & Sales - Business & Investing - Subjects - Books - General AAS Business & Investing - Subjects - Books - General