Sexual Astrology - Books : Pay Per Click Search Engine Marketing For Dummies (For Dummies (Computer/Tech))

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by: Peter Kent See Larger Image List Price: $24.99 Our Price: $16.49 You Save: $8.50 (34%) Prices subject to change. Used Price: $13.61 Third Party New Price: $13.61 Availability: Usually ships in 24 hours This item ships for FREE with Super Saver Shipping. Binding: Paperback Dewey Decimal Number: 658.872 EAN: 9780471754947 ISBN: 0471754943 Label: For Dummies Manufacturer: For Dummies Number Of Items: 1 Number Of Pages: 384 Publication Date: February 06, 2006 Publisher: For Dummies Sales Rank: 31304 Studio: For Dummies Related Items: Search Engine Optimization For Dummies (For Dummies (Computer/Tech)) AdWords For Dummies (For Dummies (Computer/Tech)) Ultimate Guide to Google AdWords: How to Access 100 Million People in 10 Minutes (Ultimate Guide to Google Adwords) Web Marketing For Dummies (For Dummies (Computer/Tech)) Building Your Business with Google For Dummies see more Editorial Review: Product Description: Plan and launch your PPC campaign and keep track of its progress If you want potential customers to form a traffic jam at your Web site, Pay Per Click just might do the trick. This book will help you decide! It tells you all about Google AdWords and Yahoo! Sponsored Search, targeting your customers, watching out for fraud, assessing the pros and cons of Pay Per Click, and making Pay Per Click work for you. Discover how to Use the right keywords to trigger your ads Figure your breakeven point Write ads that reach your customers Calculate return on investment Use geo targeting Track your ad results Customer Reviews Average Rating: Rating: - Pay Per Click Search Engine Marketing for Dummies I honestly didn't finish reading it. I say save your money and Google PPC. Rating: - JB6244 Excellent job. Good primmer with a lot of meat in a very fast moving arena. Rating: - Another Great Dummy Book * Very informative * Easy to read * A good understanding of PPCs * Not too long (in my opinion) Rating: - If you need to know pay per click, read this book This book does exactly what it should. It explains in clear, simple language how pay per click works, and how you should go about using it. Kent has no ax to grind. He explains why pay per click is a really lousy idea for some businesses, a really good idea for others and how to tell the difference. Before wasting thousands of dollars on a blundering Goggle campaign, read Kent and do it right the first time. Rating: - Peter Kent is a star! Titles in the Dummies series range from very, very bad to very, very good. "Pay Per Click Search Engine Marketing for Dummies" is definitely very, very good. Peter Kent also wrote "Search Engine Optimization for Dummies" which is also very, very good and should be read before "Pay Per Click". "Pay Per Click" shows off Kent's talent for leading the reader step-by-step through some moderately complex territory. Kent writes in a clear and concise style, without a condescending attitude ... Read More see more Browse for similar items by category: Computers & Internet - Bargain Books - Custom Stores - Specialty Stores - Books - General Computers & Internet - Bargain Books - Custom Stores - Specialty Stores - Books - General AAS General - Archive - Custom Stores - Specialty Stores - Books - Computers & Internet: Software: Introductory Guides: For Dummies: General Qualifying Textbooks - Custom Stores - Specialty Stores - Books - General AAS Marketing - Marketing & Sales - Business & Investing - Subjects - Books - General