Sexual Astrology - Books : The MacIntosh Way

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by: Guy Kawasaki See Larger Image Used Price: $0.01 Third Party New Price: $4.75 Binding: Paperback Dewey Decimal Number: 338.7610041650973 EAN: 9780060973384 ISBN: 0060973382 Label: Harpercollins Manufacturer: Harpercollins Number Of Items: 1 Number Of Pages: 224 Publication Date: 1990-09 Publisher: Harpercollins Sales Rank: 1065373 Studio: Harpercollins Related Items: Selling the Dream Rules For Revolutionaries: The Capitalist Manifesto for Creating and Marketing New Products and Services Hindsights: The Wisdom and Breakthroughs of Remarkable People The Art of the Start: The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything How to Drive Your Competition Crazy see more Editorial Review: Product Description: The Macintosh Way is a 'take-no-prisoners guide to marketing warfare' says Jean Louis Gasse, founder and president of Be, Inc. Must reading for anyone in the high-tech industry, it is valuable, insightful guide to innovation management and marketing for any industry. Customer Reviews Average Rating: Rating: - Entertaining but not necesarily useful I like GK. He is a colorful character with great wit. Being a huge Apple fan I decide to get this book. I'm contemplating starting a small service biz and bought this book for useful tips but I got very little out of it. Maybe it was ground breaking when it came out. The book is really targeted for people that work in large consumer based hardware/software products. The book was written prior to the internet so they way companies sell and promote biz as well as the tips are somewhat ... Read More Rating: - One thoughtful comment in this book is worth a fortune.... Kawasaki mentions his experience in advancing money to others to pay in advance for their work. Read "The Macintosh Way" as young as you can. I'd be quite a few millions better off if I had read him sooner and taken his advice to heart. And it's not just the money.... Rating: - AWESOME BOOK: PERFECT FOR MAC EVANGELISTS & APPLE LOVERS Guy Kawasaki has written a great book on Apple and the Apple business method. Very funny. Extremely unique and marvelous, like Apple. Perfect for brushing up your Mac Evangelist skills! One of the best books I've ever read, and I'm not even done! Guy truly embodies the Macintosh Spirit. everything about the book, from the footnotes to the illustrations, is like the artistic perfection of Macintoshes! GUY KAWASAKI RULES!!!EVERYONE SHOULD READ THIS BOOK AND BUY A MAC!!!!!! Rating: - Formula for over the top success against all odds The teams I have been a part of that followed the basic attitude that Guy outlines here have accomplished amazing things against all odds. On other teams, the farther we got away from these ideas, the more mediocre the end results turned out. If you want to create an environment where world changing events will happen, you need to read this book. Rating: - Stickingly Simple Basics for a Successful Growing Business Guy Kawasaki's "The Macintosh Way" empowers the very essence of understanding the principles of evangelism and doing the "right thing the right way" in business. This book and his other book " "Selling the Dream" should be required reading for startup companies. Values and principles in business are the key to success. Guy's keen sense of humour and reference to examples of what did and didn't work for the Apple Computer Corporation, while he worked there in the early 80's, is a fascinating ... Read More Browse for similar items by category: Biography & History - Business & Investing - Subjects - Books - Company Profiles Economics - Business & Investing - Subjects - Books - General AAS Management & Leadership - Business & Investing - Subjects - Books - Management Management & Leadership - Business & Investing - Subjects - Books - Production & Operations Management & Leadership - Business & Investing - Subjects - Books - Strategy & Competition